STRATEGIES OF TRANSLATING CULTURAL REALIA

Abstract

Every culture has its own unique words or expressions that may be unfamiliar to speaker of other language. These cultural realia reflect the daily life, traditions, history or beliefs of a given society. Translators are responsible for conveying such terms accurately while keeping them understandable for readers. This article explores strategies for translating realia as transliteration, descriptive translation, and cultural substitution with examples. As a result, this work shows how important to find a balance between fidelity to the original text and readability in translation.